Job Title: Digital Marketing Manager
Location: Isckon, Ahmedabad
Working Hours: 10:30 AM to 7 PM
Job Overview
We are looking for a creative and result-oriented Social Media Manager to manage our digital presence, create engaging content, and execute marketing initiatives to promote Skill College’s academic programs, student activities, and brand awareness.
Key Responsibilities:
- Manage and maintain social media platforms, including Instagram, Facebook, LinkedIn, and YouTube.
- Plan and execute social media calendars aligned with marketing objectives.
- Create engaging content, including posts, reels, stories, captions, and promotional creatives.
- Coordinate with the design, video editing, academic, and admission teams to develop relevant content.
- Execute digital marketing campaigns to promote courses, admissions, events, and institutional activities.
- Monitor social media engagement, reach, impressions, and campaign performance.
- Analyze digital marketing metrics and prepare regular performance reports.
- Identify emerging social media trends and implement suitable strategies to improve engagement.
- Support lead generation and student outreach campaigns through digital channels.
- Ensure consistent brand communication across all digital platforms.
- Manage paid ads in multiple platforms like meta, google, linkedin as per the requirement and bring in relevant leads for admission.
- Knowledge of gtag, Google analytics, GMB, google console tools is required.
- Work with influencers to do influencer marketing.
Required Skills and Qualifications:
- Bachelor’s or Master’s degree (preferred)
- 1–3 years of experience in social media management or digital marketing.
- Good knowledge of social media platforms, content planning, and digital marketing strategies.
- Understanding of SEO, paid advertising, audience targeting, and analytics.
- Creative thinking, attention to detail, and the ability to manage multiple tasks.
- Knowledge of Instagram Insights, Meta Business Suite, Google Analytics, or similar tools will be an advantage.
Apply Now:
Email: hr@skill.college
WhatsApp: 9909990567 / 9909990482